Explainer Videos: Clear, Concise, and Compelling
Want to turn complex ideas into simple stories?
Studies show that people are 85% more likely to retain information from a video than from text alone. Whether you’re looking to introduce a product, explain a process, or tell your brand’s story, explainer videos offer an engaging, memorable solution.
Why are
Explainer Videos
more effective in
conveying ideas?
Simple Explanation
Better Retention
Explainer videos break down complex topics into easy-to-understand visuals and narration. This makes it easier for viewers to grasp information and retain it. Studies have shown that people are more likely to remember information they see and hear.
Improved
Conversion Rates
Simplifying complex topics makes it easier for your audience to understand the value of your products or services. This clarity often helps them make quicker decisions and take action, leading to higher conversion rates.
Versatility &
Long-term Value
Explainer videos can be used across various platforms such as websites, social media, email marketing, and presentations. Whether it's for a product launch, training, marketing, or internal communication, explainer videos can be repurposed for multiple objectives.
Increased
Engagement
Videos are more engaging than text-based static content. This is because our brains are wired to process visual information more quickly and efficiently. Viewers are more likely to take action, such as clicking through to your website or making a purchase.
Enhanced
Brand Recall
Well-produced videos leave a lasting impression on the viewers, like the message from a good movie. By combining visuals, storytelling, and audio, explainer videos create a memorable experience that keeps your brand top-of-mind.
Our approach to
Explainer Video
Production
Key Methods
Storyboarding, Scriptwriting, Character Design, Animation, Voiceover, Sound Design, Editing, Rendering
Discovering Your Message
We work closely with you to understand your unique message, audience, and desired outcomes. This allows us to craft a clear and compelling video. It also ensures that your explainer video is tailored to your brand’s specific needs.
Compelling Storytelling
Once we understand the core message, our team of skilled writers and storytellers craft a narrative that captures your audience's attention and delivers your message effectively. Simultaneously, our design team creates a detailed storyboard for the visual flow of the video.
Custom Animation & Design
Our talented animators and designers bring your story to life with high-quality animations and graphics. From motion graphics to character animations, we ensure each element aligns with your visual identity and message.
Professional Voiceovers
A powerful voiceover can make all the difference. We work with professional voice artists from across the globe to deliver the right tone and emotion for your message, enhancing your video’s effectiveness.
Feedback & Refinement
Your input is essential. Throughout the production process, we gather feedback from your team to ensure that the video meets your expectations. We make necessary revisions and iterations to the final product to meet the project goals.
Explainer Videos help learners understand the sign-up process, course selection, and navigation on an e-learning platform.
FAQs
How do Explainer Videos contribute to marketing efforts?
Explainer Videos are short, engaging videos designed to explain a product, service, or concept. They simplify complex ideas, making it easier for audiences to understand, which boosts engagement, user retention, and ultimately drives conversions in marketing campaigns.
How does your design agency approach Explainer Videos production?
At Tentackles, we always begin by understanding the client’s message and audience. We then craft a clear script, design captivating visuals, and animate the video to ensure the message is conveyed effectively and memorably.
Can you integrate Explainer Videos into various marketing channels?
Yes, Explainer Videos can be used across multiple channels, including websites, social media, email campaigns, landing pages, and presentations, providing a dynamic way to engage audiences and enhance communication.
Does the length of an Explainer Video impact its effectiveness?
The length is critical to maintaining viewer attention. Ideally, explainer videos should be around 60-90 seconds to deliver the core message succinctly while keeping the audience engaged throughout.
How do Explainer Videos enhance brand storytelling and user engagement?
Explainer Videos visually present a brand’s message in an engaging format. They simplify information, evoke emotions, and capture attention, which leads to increased engagement, brand recall, and stronger connections with the audience.
