F&B / Technology
Marketing
Screencast
Taking a Visual Tour of BoozeCorner Experiences & Rewards
BoozCorner is a digital platform for liquor enthusiasts. It offers a rewards system and engaging content that changes how consumers interact with their favorite booze brands. Tentackles task was to a clear and concise video that highlights these features while promoting responsible drinking. We took a step-by-step approach that guided the user through the platform, explaining every stage of the experience.
Research
It was crucial for us to start by getting to know BoozCorner’s vision and key features by engaging with their internal team. This collaboration gave us direct insights into their rewards system, branding, cocktail recipes, etc. Then, by analyzing user needs and current trends, we pinpointed the messages that would connect with the audience to effectively communicate BoozCorner’s value.
Scripting
Once we had a clear understanding of the brand and its user experience, our writers explained the platform’s benefits in simple, relatable terms. The narrative walked viewers through BoozCorner’s features, emphasizing how they could enjoy rewards while being mindful of responsible drinking.
Storyboarding
To visualize the narrative, our designers outlined each scene, with elements that align with BoozCorner’s branding and highlight the platform’s features. This roadmap guided the animation process, ensuring a smooth flow from one concept to the next.
Animation & Voiceover
Our animators added smooth transitions and dynamic graphics for a cohesive look and feel to the demo video. Their goal was to make sure the appealing visuals supported the easy-to-understand information flow.
We selected a voice-over artist who brought a professional yet friendly tone to the video. The pacing of the narration matched the animation perfectly, making sure the message was easy to follow.
The Result
The completed video successfully captures BoozCorner’s unique approach to rewarding liquor enthusiasts while encouraging responsible drinking. Through clear scripting, engaging visuals, and a well-matched voiceover, we delivered a video that resonated with BoozCorner’s audience and effectively communicated their brand message.